Boston Pops Fireworks Spectacular July 4, 2017
BOSTON POPS ANNOUNCES HIGHLY ANTICIPATED NEWS ABOUT JULY 4 CELEBRATION
The Boston Pops—producer of the Boston Pops Fireworks Spectacular—today announced that Eaton Vance, a leading global asset manager based in Boston, will become the presenting sponsor of the event for an initial period of three years beginning in 2017. Also announced today, Bloomberg, the global business and financial information and news leader, has made an initial three-year commitment to become a major sponsor and media partner for the July 4 performance and fireworks show in 2017, 2018, and 2019, bringing Boston’s iconic Fourth of July celebration to a far reaching national and international viewership. The concert will be broadcast on Bloomberg Television and to radio listeners around the world through its flagship station in Boston on 1200 AM / 94.5 FM HD2; it will be streamed live on Bloomberg.com and on the Bloomberg mobile app.
In addition, the Boston Pops is pleased to announce that pop sensationand American folk rock singer-songwriter will join Keith Lockhart and the Boston Pops for the July 3 and 4 concert presentations at the Massachusetts Department of Conservation and Recreation’s (DCR) Hatch Memorial Shell located on the Charles River Esplanade. Andy Grammer’s current single, “Fresh Eyes,” was recently certified gold, is #9 on the iTunes Pop Charts, and has had over 138 million streams on Spotify. Melissa Etheridge’s performance on July 4 is something of a homecoming for the artist, as the Oscar and two-time Grammy Award-winning performer is one of Berklee College of Music’s most famous alumni. Details about additional featured artists will be released at a later date.
QUOTE FROM KEITH LOCKHART, JULIAN AND EUNICE COHEN BOSTON POPS CONDUCTOR
“We are thrilled to welcome Eaton Vance as presenting sponsor of the Boston Pops Fireworks Spectacular, and Bloomberg as a major sponsor and global media partner. These new sponsorships will undoubtedly play a major role as the Boston Pops launches a new and glorious chapter in the event’s storied history as one of this country’s premier Independence Day celebrations.
“The Boston Pops’ new partnership with Eaton Vance shows what can be achieved when two great Boston institutions join forces to continue to bring Boston’s legacy July 4 event to audiences far and wide across the country and around the globe.Our new media partnership with Bloomberg opens up new possibilities for the Pops to share its singular music-making and the event’s spectacular fireworks show to a greater national and international audience. In addition, we look forward to continuing to work closely with our colleagues at the Governor’sand Mayor’s offices to ensure the event moves forward in the style and scope universally recognized and appreciated over the years.
“Speaking for all of us at the Boston Popsand all our wonderful collaborators, we can’t imagine better partners for the first Boston Pops-produced Fireworks Spectacular than Eaton Vance and Bloomberg.”
ABOUT EATON VANCE
Eaton Vance is a Boston-based, leading global asset manager whose history dates back to 1924. With offices in North America, Europe, Asia, and Australia, Eaton Vance and its Parametric Portfolio Associates, Atlanta Capital Management, Calvert Research and Management, and Hexavest affiliates offer individuals and institutions a broad array of investment strategies and wealth management solutions. The Company’s long record of providing exemplary service, timely innovation, and attractive returns through a variety of market conditions has made Eaton Vance the investment manager of choice for many of today’s most discerning investors.
Bloomberg, the global business and financial information and news leader, gives influential decision makers a critical edge by connecting them to a dynamic network of information, people and ideas. The company’s strength – delivering data, news and analytics through innovative technology, quickly and accurately – is at the core of the Bloomberg Professional service. Bloomberg’s enterprise solutions build on the company’s core strength: leveraging technology to allow customers to access, integrate, distribute and manage data and information across organizations more efficiently and effectively.